You've Been Logged Out
For security reasons, we have logged you out of HDFC Bank NetBanking. We do this when you refresh/move back on the browser on any NetBanking page.
OK- Home
- PAY Cards, Bill Pay
- Money Transfer
- To Other Account
- To Own Account
- UPI (Instant Mobile Money Transfer)
- IMPS (Immediate Payment 24 * 7)
- RTGS (Available 24 * 7)
- NEFT (Available 24 * 7)
- RemitNow Foreign Outward Remittance
- Remittance (International Money Transfers )
- Religious Offering's & Donation
- RemitNow (For Expat)
- Forex Services for students
- Pay your overseas education fees with Flywire
- ESOP Remittances
- Visa CardPay
- Cards
- Bill Payments
- Recharge
- Payment Solutions
- Money Transfer
- SAVE Accounts, Deposits
- INVEST Bonds, Mutual Funds
- BORROW Loans, EMI
- INSURE Cover, Protect
- OFFERS Offers, Discounts
- My Mailbox
- My Profile
- Home
- PAY Cards, Bill Pay
- Money Transfer
- To Other Account
- To Own Account
- UPI (Instant Mobile Money Transfer)
- IMPS (Immediate Payment 24 * 7)
- RTGS (Available 24 * 7)
- NEFT (Available 24 * 7)
- RemitNow Foreign Outward Remittance
- Remittance (International Money Transfers )
- Religious Offering's & Donation
- RemitNow (For Expat)
- Forex Services for students
- Pay your overseas education fees with Flywire
- ESOP Remittances
- Visa CardPay
- Cards
- Bill Payments
- Recharge
- Payment Solutions
- Money Transfer
- SAVE Accounts, Deposits
- INVEST Bonds, Mutual Funds
- BORROW Loans, EMI
- INSURE Cover, Protect
- OFFERS Offers, Discounts
- My Mailbox
- My Profile
- Home
- PAY Cards, Bill Pay
- Money Transfer
- To Other Account
- To Own Account
- UPI (Instant Mobile Money Transfer)
- IMPS (Immediate Payment 24 * 7)
- RTGS (Available 24 * 7)
- NEFT (Available 24 * 7)
- RemitNow Foreign Outward Remittance
- Remittance (International Money Transfers )
- Religious Offering's & Donation
- RemitNow (For Expat)
- Forex Services for students
- Pay your overseas education fees with Flywire
- ESOP Remittances
- Visa CardPay
- SAVE Accounts, Deposits
- INVEST Bonds, Mutual Funds
- BORROW Loans, EMI
- INSURE Cover, Protect
- OFFERS Offers, Discounts
- My Mailbox
- My Profile
- Personal
- Resources
- Learning Centre
- ThisPageDoesNotCntainIconInvest
- What is AUM in Mutual Funds
What is AUM in Mutual Funds, and Should You Check It Before Investing?

20 May, 2025
Synopsis
Assets under management (AUM) is the market value of the investments managed by a fund manager or entity on behalf of its clients.
A higher AUM often indicates trust and stability, but size alone does not guarantee better returns.
AUM should be checked along with fund category, past performance, liquidity, and expense ratio for a complete picture.
Even a fund with a low AUM can be good if it has a solid strategy and a skilled fund manager, so don't judge only by size.
Imagine you going for good dining and confused between restaurant selections. One is overloaded with loyal customers, skilled chefs, and glowing reviews, while the other is nearly empty with amenities. Naturally, you will choose the first one. Similarly, in mutual funds, the Asset Under Management (AUM) often acts as a trust signal, but does popularity always equal quality?
What is AUM in Mutual Fund?
The total market value of assets that investment funds hold on behalf of their investors/clients is called Assets Under Management (AUM). The market value of assets under management fluctuates based on fund investment volume and market performance. People use AUM as a quick indicator of mutual fund size, track record, and trustworthiness.
A high AUM can indicate stability, strong past performance, and investor confidence. Large funds may also enjoy better economies of scale, resulting in lower expense ratios. Investors often feel more secure putting their money in well-established funds that others trust, too.
Should You Consider AUM Before Investing?
Investors should verify AUM as a vital factor but should also consider multiple other elements when making investment decisions. When evaluating investment potential, you should view AUM as a critical contributor among numerous elements that form a complete view. Here's why:
Category Matters
The ideal AUM varies depending on the type of fund. A ₹300 crore AUM may be excellent for a small-cap fund but insufficient for a large-cap strategy. Always compare AUM within the same category.
Performance > Popularity
A large AUM does not guarantee better returns. Some smaller funds outperform larger ones by being more agile and taking bold, research-backed calls. Conversely, extremely large funds might struggle with flexibility, especially in niche sectors.
Liquidity and Fund Stability
The combination of low Assets Under Management along with lack of fund popularity tends to create issues with maintaining liquidity and shows poor capital confidence from investors. The absence of scale in a fund could force its closure or merger processes, thereby resulting in challenges for investors.
Expense Ratio Influence
A fund's expense ratio tends to decrease when its assets under management reach high levels, thus providing better long-term benefits to investors. The total asset value of a well-managed large fund lowers expenses, making it more economical for investors than comparable funds that share equivalent returns but higher fees.
Assess the Fund Manager's strategy.
You should invest in a fund with a reliable fund manager who adopts clear investment guidelines even when AUM remains low. The absence of due diligence cannot be compensated by AUM.
The evaluation of AUM makes sense when integrated with multiple assessment methods. Holding large amounts of AUM indicates investor trust while offering stability but does not secure investment gains. The fund's strategy, its category fit risk profile, and its management team should be assessed for a clearer understanding beyond its size. The comprehensive examination of all factors determines wise investment choices.
With the HDFC Bank SmartWealth App, compare fund performance and risk levels all at your fingertips. Make informed decisions and invest confidently with expert insights tailored to you.
Disclaimer: This communication has been prepared on the basis of publicly available information, internally developed data and other sources believed to be reliable. HDFC Bank Limited ("HDFC Bank") does not warrant its completeness and accuracy. This information is not intended as an offer or solicitation for the purchase or sale of any financial instrument / units of Mutual Fund. Recipients of this information should rely on their own investigations and take their own professional advice. Neither HDFC Bank nor any of its employees shall be liable for any direct, indirect, special, incidental, consequential, punitive or exemplary damages, including lost profits arising in any way from the information contained in this material. HDFC Bank and its affiliates, officers, directors, key managerial persons and employees, including persons involved in the preparation or issuance of this material may, from time to time, have investments / positions in Mutual Funds / schemes referred in the document. HDFC Bank may at any time solicit or provide commercial banking, credit or other services to the Mutual Funds / AMCs referred to herein.
Accordingly, information may be available to HDFC Bank, which is not reflected in this material, and HDFC Bank may have acted upon or used the information prior to, or immediately following its publication. HDFC Bank neither guarantees nor makes any representations or warranties, express or implied, with respect to the fairness, correctness, accuracy, adequacy, reasonableness, viability for any particular purpose or completeness of the information and views. Further, HDFC Bank disclaims all liability in relation to use of data or information used in this report which is sourced from third parties.
HDFC Bank is a AMFI-registered Mutual Fund Distributor & a Corporate Agent for Insurance products.