What are the features and benefits of 'Preferred Banking'?

  • Dedicated Relationship Manager
    At HDFC bank it is our endeavour to nurture a truly personal relationship with you. Your Relationship Manager will cater to all your banking and financial services needs. So, whether you want expert advice on mutual funds or a demand draft issued, you can trust your Relationship Manager to get the job done.
  • Comprehensive Business banking Solutions
    Along with your family's banking needs, we also cater to the financial needs of your business with Business Loans like Working Capital Overdrafts, Trade Finance, Commercial Vehicle Loans, Loan Against Property or Forex Services.
  • Relationship Pricing on a variety of products
    • Get preferential pricing across a wide range of financial products, such as Loans, Preferential Forex rates, Demat / HSL transaction cost and Locker*.
    • Waiver on charges of a host of services.
    • No charges of Balance enquiries and cash withdrawals if you transact on non HDFC Bank ATMs in India and abroad.
  • Exclusive Lifestyle Privileges
    • Premium Credit Cards from HDFC Bank
      We offer you a range of premium credit cards to choose from. Our premium credit cards give exclusive benefits, accelerated reward points, multiple payment channels, fuel surcharge waivers and much more.
    • Preferred EasyShop Platinum Debit Card
      Free Preferred EasyShop Platinum Debit card with a limit of Rs. 1,00,000 at ATMs and Rs. 2,75,000 at merchant establishments per day.
    • Get product offers and investment insights with the monthly e-newsletter exclusively for Preferred Customers.
  • Customized Investment Solutions
    Comprehensive Investment solutions include tax efficient investment avenues, buying and selling of shares, convenient tax payment options; all under one roof. You can also benefit from our extensive research across Equities, Derivatives, Debt and Mutual Funds, in addition to the expertise of a dedicated Relationship Manager to take care of your financial needs.
  • Banking Convenience

*Terms and Conditions apply. The aforesaid features, benefits and privileges are applicable only till the time the customer is a part of the Preferred programme.

What are the eligibility criteria to become a 'Preferred Banking' customer?

You are eligible for the HDFC Bank Preferred Programme ** if you:

  • Hold at least one Savings or Current account, sole or joint, with HDFC Bank.
  • Maintain a minimum Average Monthly balance of Rs. 15 Lakhs across all your accounts (Savings, Current and Fixed Deposits*)
  • Maintain an Average Quarterly Balance of Rs. 2 Lakhs in your Savings account.
  • Maintain an Average Quarterly Balance of Rs. 5 Lakhs in your Current account.

The requisite balance can be maintained over your accounts and over those of your immediate family members.

* The tenor of the Fixed Deposits should be at least six months.
**Entry into the Preferred Programme is at the sole discretion of the Bank.
# HDFC Bank can at its sole discretion, amend any of the services/facilities given in the account either wholly or partially at any time by giving at least 30 days of notice and/or provide an option to switch to other services/facilities.

What are the fees and charges for Preferred Customers?

ProductBenefits to Preferred Customers
Debit Card Free Preferred Platinum Chip Debit Card with the following benefits:
(a) 1% CashBack* on shopping
(b) Fuel Surcharge Reversal* across all Fuel Stations.
(c) Personal Accidental Death Insurance* of Upto Rs. 10 Lacs
(d) Shopping limit of Rs. 2.75 Lacs & Cash withdrawal limit of Rs.1 Lac per day at HDFC Bank ATMs
(e) Chip Technology
(f) Convenience of modifying International Debit Card limits through NetBanking & PhoneBanking.
Credit Card Offer till 31st Dec'14. Eligible customers can avail below card variant as Life Time Free
· Diners Rewardz
· Platinum Edge
· Superia
· Solitaire
· Diners Premium
· Regalia
· Eligible customers can avail below card variant as First Year Free
· JetPrivilege Titanium
· JetPrivilege Platinum
· JetPrivilege World
· Times Titanium
· Time Platinum
Locker For Preferred customers one locker per Group is allotted at 50% discount
Forex 8 paise better rates on card rates. Further, there is 40% waiver on issuance fee for Multicurrency card
At Par Chequebook Free by default
Bill Pay Free
Insta Alert Free
Service charges (Non maintenance
of AQB charges)
Waived as long as the customer is part of Preferred programe
DD/MC charges Free DD/ MCs upto Rs.1 lac per day per customer ID
Transactions on Domestic ATM No charges for usage of HDFC Bank as well as Non HDFC Bank ATMs
Self Cash deposit / Withdrawal at
non home branches
No limit for SB a/c's.
3rd Party Cash Transactions (Home & Non Home) Free 5 Transactions per month, above that Rs 100 per transaction as per SB Max charge structure
Free e-age banking Preferred customers can enjoy the convenience of anytime, anywhere banking via free
NetBanking, MobileBanking and PhoneBanking
Standing Instructions Free
Demat & HSL Demat is free for the First year. The Demat A/c will be free in the second year provided
there’s atleast one transaction in the first year else will be charged at Rs. 300/- and HSL
is at a discounted a/c opening price of Rs.499 ( Under scheme type E ) which is a one time fee and the HSL A/c will be a lifetime free account. Additional Activation benefit is Rs. 2 lac of delivery volume free ( valid for 90 days from the account opening date )
Cheque pick-up facility Free
RTGS facility For current account its free on Net and Branch, for Savings its free on Net
NEFT facility Will be free on net but chargeable from branch ( Effective 1st Jan 2015)
Service Charge waivers for following transactions Upto Rs.2000* waiver on select charges. Facility of flexi-waiver to waive higher amounts with approval, depending on group profitability
Programme Management fee
A nominal Programme Management fee of Rs.100, per quarter is applicable per customer ID, on the Preferred Banking Programme for Savings and Current Account holders, effective from Jan’16 . Services tax applicable. T&C Apply
* In addition to the above mentioned Price offs/Discounts, Preferred customers will be entitled to a waiver of up to Rs. 2,000/- annually on service charges that the Bank recovers on a whole host of services.
1. DD/MC Charges
2. Interbranch Funds transfer Charges
3. Stop Payment Charges
4. Cheque Return Charges
5. Cheque Collection Charges
6. DD Cancellation Charges
7. Hold Mail Charges
8. Duplicate Statement
9. Certificate of Balance
10. FIRC
11. Recovery of old records
For Preferred Current Account customers, AQB Charges, Demand Draft** and Pay-Order** charges are waived off. For Regular, Premium, Trade and Plus Current Account Variants, free cash deposit limit is as per respective variant or 8 times Average Monthly Balance (AMB) of previous month, incremental amount above the free limit will be charged as per respective product variant charges.
For all other Current Account charges please refer 'Service Charges and Fees' Section for Current Account.
(**Payable at HDFC Bank branch locations) (Respective product charges will apply, for items not in above list) (# Effective 1st Dec'2014) *Conditions apply

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